Privacy Policy


Keeping in view the guidelines issued by RBI from time to time and the good governance practices; the following components are factored in determining the interest rate and other charges chargeable to the customers.

What This Privacy Policy Covers:

This policy covers how Cash Suvidha treats personal information that Cash Suvidha collects and receives, including information related to your past use of Cash Suvidha products and services. Personal information is information about you that is personally identifiable such as your name, address, email address or phone number and that is not otherwise publicly available. This policy does not apply to the practices of companies that Cash Suvidha does not own or control or to people that Cash Suvidha does not employ or manage.

Information Collection and Use:

Cash Suvidha collects personal information when you register with Cash Suvidha, when you use products or services, when you visit web pages or the pages of certain Cash Suvidha partners and when you enter certain promotions. Cash Suvidha may combine information about you that we have with information we obtain from business partners or other companies.

When you register we ask for information such as your name, email address, birth date, gender, zip code, occupation, industry and personal interests. For some real estate products and services we may also ask for your address, Social Security number and information about your assets. One you register with Cash Suvidha and sign in to our services, you are not anonymous to us.

Cash Suvidha collects information about your transactions with us and with some of our business partners, including information about your use of our services that we offer.

Information Sharing and Disclosure:

Cash Suvidha does not rent, sell or share personal information about you with other people or nonaffiliated companies except to provide products or services you've requested, when we have your permission or under the following circumstances: We provide the information to trusted partners who work on behalf of or with Cash Suvidha under confidentiality agreements.

These companies may use your personal information to help Cash Suvidha communicate with you about offers from Cash Suvidha and our marketing partners. However, these companies do not have any independent right to share this information.

We respond to subpoenas, court orders or legal process or to establish or exercise our legal rights or defend against legal claims; We believe it is necessary to share information in order to investigate, prevent or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of Cash Suvidha's terms of use or as otherwise required by law.

We transfer information about you if Cash Suvidha is acquired by or merged with another company. In this event, Cash Suvidha will notify you before information about you is transferred and becomes subject to a different privacy policy.

Confidentiality and Security

We limit access to personal information about you to employees who we believe reasonably need to come into contact with that information to provide products or services to you or in order to do their jobs.

We have physical, electronic and procedural safeguards that comply with federal regulations to protect your personal information.

Changes to this Privacy Policy

Cash Suvidha may update this policy. We will notify you about significant changes in the way we treat personal information by placing a notice on our site.

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CASH SUVIDHA is the trade name of Usha Financial Services Pvt. Ltd, a non-banking finance company (NBFC) Registered with RBI Licence No B - 14.02818.

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